Monday, July 22, 2013

Yes, You Should Judge A Book By Its Cover

There's a saying that goes, "You can't judge a book by its cover." When it comes to a books, however, readers may leave the book on the shelf if the cover does not get their attention. 

Book covers are an important feature in the publishing process. Many times, authors are so focused on writing, that they do not give any thought to their cover until they have completed their manuscript.  Cover design should be considered even before writing begins. Not all authors will have ideas for book covers, which is why it is important to contact an artist or graphic designer who can create covers for them. 

MANA spoke with Bryant Messer, owner of Dreams and Visions, a graphic arts company, about the importance of designing attractive book covers: 

MANA: How important is it to have an attractive book cover?

Bryant Messer: Well, for me, it's what peaks my interest. If it catches my eye, I'll be more likely to pick the book up to see what it is about.